Marketing Manager

Full-time | B2B SaaS | On-site – CBD Belapur, Navi Mumbai

About Sales Sunday

Sales Sunday is a B2B SaaS company building an AI-native platform that helps businesses manage and improve sales and operations through automation, workflow management, and decision intelligence. The platform helps teams organize sales processes, improve visibility, streamline field activities, and make better data-informed decisions.

About the Role

We’re looking for a hands-on B2B Marketing Manager to build a repeatable marketing and demand-generation engine for Sales Sunday. You will own marketing end-to-end from positioning and content to campaigns, lead generation, funnel optimization, and reporting and work closely with the founder and sales team to turn marketing activity into qualified sales opportunities.

Key Responsibilities

• Own and execute Sales Sunday’s B2B marketing strategy to generate qualified demand, strengthen brand credibility, and support revenue growth.
• Define ideal customer profiles (ICPs), buyer personas, target industries, customer pain points, and differentiated messaging for our AI-native sales and operations SaaS platform.
• Build an integrated marketing plan across content, digital campaigns, outbound enablement, partnerships, webinars, events, and product-led initiatives.
• Plan and execute demand-generation campaigns across LinkedIn, email, search, website, webinars, events, and other relevant B2B channels.
• Build a consistent content engine: LinkedIn posts, founder-led content, product explainers, customer use cases, case studies, blogs, videos, and sales collateral.
• Work with the founder and sales team to turn product capabilities and customer problems into clear value propositions, campaign briefs, landing pages, and conversion-focused messaging.
• Manage the funnel from awareness and lead capture to qualification, sales handoff, nurture, and re-engagement; run experiments to improve conversion.
• Coordinate SEO, paid campaigns, email nurture, marketing automation, retargeting, and website optimization where appropriate to business priorities and budget.
• Create customer proof points, testimonials, case studies, and industry-specific campaigns that build trust with B2B decision-makers.
• Develop partner and ecosystem marketing with consultants, agencies, sales trainers, business coaches, and other relevant channel partners.
• Track qualified leads, sales-accepted opportunities, marketing-sourced pipeline, conversion rates, cost per lead, and campaign ROI; clearly document attribution assumptions.
• Own the marketing calendar, campaign briefs, budget tracking, and performance reporting; prioritize work based on business impact.
• Use AI tools and automation for research, content workflows, personalization, campaign operations, and reporting while maintaining quality and brand consistency.
• Create a feedback loop with sales to improve lead quality, qualification criteria, sales enablement, and pipeline outcomes.

Required Skills & Experience

• Experience in B2B marketing, SaaS marketing, growth marketing, demand generation, or a related role; evidence of measurable outcomes is preferred.
• Understanding of B2B buying journeys, multiple stakeholders, longer sales cycles, and lead nurturing.
• Strong writing, positioning, and messaging skills; able to explain software value in clear business language.
• Hands-on experience with LinkedIn marketing, content strategy, email campaigns, and one or more demand-generation channels.
• Ability to define funnel metrics, analyze campaign performance, and make data-informed improvements.
• Comfort with CRM, analytics, email marketing, website, and marketing automation tools; specific tool experience is an advantage.
• Strong project management, communication, and cross-functional collaboration skills.
• Ownership mindset: able to set direction and personally execute, not only delegate.
• Interest in AI, SaaS, sales technology, workflow automation, and business operations.

Key Success Measures

• Growth in qualified leads and sales-accepted opportunities from target B2B segments.
• Marketing-sourced and marketing-influenced pipeline, measured with clear attribution assumptions.
• Improvement in lead-to-meeting and lead-to-opportunity conversion rates.
• Consistent, high-quality content and campaigns aligned with the ideal customer profile.
• Improved website conversion, nurture engagement, and campaign efficiency.
• Useful sales enablement assets and stronger alignment between marketing and sales.

Role Details

• Employment: Full-time.
• Location: On-site – CBD Belapur, Navi Mumbai.
• Working style: Hands-on, collaborative, data-informed, and focused on measurable business outcomes.

How to Apply

Send your resume to [email protected] or reach out via LinkedIn. Please include a short note highlighting relevant results, campaigns, deals, projects, or achievements.

Email: [email protected]